In this article, we’re going to show you how to easily add social proof to your funnels built with Clickfunnels in as little as a few minutes.
Social proof is a powerful tool that a lot of marketers are using on their websites and funnels. It has the huge potential to boost the opt-in and conversion rates of your funnel.
Social proof works so great because people tend to copy the action of others when they need to make a decision.
So when somebody lands on your funnel’s sales page, they need to decide whether to buy what you offer.
Then they see testimonials from your happy customers, notifications about recent purchases, and other social proof. They assume that your product is a great deal and is worth buying if other people are using and love it.
There’re a few types of social proof that you can add to your Clickfunnels funnels:
- Written and video testimonials
- Ratings and reviews
- Media logos
- Influencer endorsements
- Users/subscribers/purchases count
- Clients’ list
- Social proof pop-ups
If you want to learn more about each type, check out our article that explains each social proof type you can use on your sales funnels.
While you can easily use almost all types of social proof in the form of text, screenshots, graphics, or videos, the integration of the pop-ups requires additional set up.
How To Add Social Proof To Your Funnel Using Clickfunnels Native Feature
Clickfunnels offers a native feature called Digital Table Rush that allows you to add social proof to your checkout pages.
If you enable the Digital Table Rush feature, your potential customers will see a pop-up in the bottom left corner of the page showing the names of recent buyers.
Here’s what you need to do to turn on this feature:
- Go to the order page, upsell or downsell page where you want to enable the pop-up.
- Click on the Publishing tab.
- In the Digital Table Rush drop-down menu, select Enable.
- Click the Update Funnel Step button.
While it’s extremely easy to enable this built-in Clickfunnels feature, it has one biggest disadvantage. It only lets you add pop-ups to your checkout pages, but not on your opt-in or sales pages.
Although it makes sense to add social proof to your Clickfunnels opt-in and sales pages where people see your product for the first time and decide whether to go ahead and purchase.
That’s why a lot of people use third-party solutions that offer social proof pop-ups but with the way more flexibility.
Best Social Proof Tools For Clickfunnels
All popular social proof tools have the same core feature – small pop-ups showing recent purchases, sign-ups, or opt-ins.
The setup is seamless – you just need to add a few lines of code to your Clickfunnels funnel to enable the pop-ups.
All solutions allow you to customize the look of the notifications by choosing various templates, color schemes, frequency, position, and so on.
The difference between popular social proof tools is in the additional features they offer and pricing.
Here’re the top three social proof tools that you can use with Clickfunnels!
Proof offers many ways to customize the content of the social proof pop-up.
First, you can show the total number of people who have recently taken any action on your funnel.
Second, if you have a limited offer, you can create scarcity by showing the number of people who if currently viewing your funnel.
At last, Proof lets you show names and locations of people who have recently taken any action on your funnel.
Additionally, Proof provides clear analytics so you can see the impact of the social proof on your opt-in and conversion rates.
Pricing: Starts at $29/mo for the Basic Plan (1,000 unique visitors per month). On the $79/mo Pro Plan, you get access to all the features.
Provely is another tool you can use to add social proof to your funnels built with Clickfunnels.
It offers the same core features with a lot of customization possibilities. Not only can you change a template, color scheme, frequency of the notification, but also choose a certain country to tailor your social proof to your audience.
Based on the traffic volume on your funnel, you can also choose a different campaign type like display real-time notifications, rotate them, or display past sales or sign-ups.
Pricing: Provely offers 3 pricing plans: $17/mo for 1 domain, $27/mo for 5 domains, and $37/mo for the unlimited number of domains.
Trustpulse is another popular social proof solution from Optinmonster.
It allows you to show notifications about any actions on your funnel including purchases, demo registrations, newsletter signups, and more.
The “On Fire” pop-ups notify the visitors of your funnel how many people took action in a given period. For example, 47 people purchased the course in the last 24 hours.
Additionally, Trustpulse lets you use targeting rules and timing controls to show social proof notifications, and track your conversion goals with the help of the built-in analytics.
Pricing: based on the set of features you want to use, you can choose from Trustpulse four pricing plans. The price of the plans varies from $49.50/year to $299.50/year.
As you see, there’re different ways how you can add social proof to your sales funnels built with Clickfunnels.
You can use the native Digital Table Rush feature from Clickfunnels to add social proof pop-ups to your checkout pages. However, if you want more flexibility and customization options for the pop-ups, you may want to go with the tools like Proof, Provely, Trustpulse, and so on.
Do you use social proof for your funnels? Do you use the native Clickfunnels feature or a third-party solution? Share with us in the comments!